The title for the business card is called ‘BE FITT’ the FITT stands for:
Frequency (how often you train), Intensity (how hard you train), Time (how long you train for) Type (what type of training you do).
I had a look at a bee design that a trainer sent to me, and he liked the idea of having a bee looking more like this. The styles of these cartoons remind me of the cartoons back in the 80’s such as Danger Mouse and Popeye the Sailorman.
After looking at his design, I wanted to draw up a few ideas linking to his specific design. Although I like his design, I feel that the design for the bee should be more for adults and relate more to the idea of fitness, making it perhaps more muscular or less like a ‘child-friendly’ character.