Fonts for my magazine.

In the majority of classical books and magazine texts, the serif font is more likely to be used. In the majority, the serif text would be used for the longer pieces of text than using sans serif, to give it more of that classical feel when reading, as well as look more appropriate.

However, the modern font is becoming more popular throughout the 20th Century. The sans serif font is also more widely used in titles in larger text sizes, as you can be more creative with the appearance to the font.

Screen Shot 2015-02-15 at 22.10.09

Screen Shot 2015-02-15 at 22.10.30I had a look at some fonts online, and I saw these examples. I thought that the examples shown were really appropriate to use as examples for my article in the 4-page spread. I would like to use two types of fonts, a sans serif for my title and a serif font for the main article.

Screen Shot 2015-02-17 at 12.10.04Because I know Costa Coffee uses the font Clarendon for their poster font, I would need to have a look at what serif fonts would merge well with the font.

Screen Shot 2015-02-17 at 12.12.06The font New Baskerville goes really well with the bold Clarendon font. Because Clarendon is a really bold font it would go well as a stand out title, contrasting with the subtle Baskerville text, a subtler font to allow Clarendon to have the spotlight.

Screen Shot 2015-02-17 at 12.31.34

Screen Shot 2015-02-17 at 12.31.41Trade Gothic is also another good typeface to use with Clarendon. It can be used as either the title or the text, as long as the title is bold to bring it out. Trade Gothic works more appropriately as the main body of text, bringing out Costa’s own identity font for the title to match the posters.

Screen Shot 2015-03-02 at 10.44.03

Screen Shot 2015-03-02 at 10.42.47

Ref: http://fontsinuse.com/uses/7061/costa-coffee-1

http://www.costa.co.uk/contact/

http://www.creativebloq.com/typography/20-perfect-type-pairings-3132120

http://bonfx.com/19-top-fonts-in-19-top-combinations/

http://www.linotype.com/2227/bookmagazinefonts.html

https://www.pinterest.com/elliecheeseman/costa-coffee/

https://www.pinterest.com/sharongibb74/coffee-coffee-latte/

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