Postcard 2: Colour leak

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I decided to try out a few random experimental ideas from two designs that I had produced previously that I quite liked. I messed around with the tones, shades and variations of colour to see whether it would look better.

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I thought about the colours, and thought about using colours that compliment the font. Because Arial is a fairly modern typeface, I thought modern colours would be best suited. I went onto Colourlovers and typed in ‘80s’and ‘Modern’ as keywords to see what they had come up with and I found quite a few results.

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Along with the 80’s theme, I also looked at what colours were particularly popular in that time period, which were mainly pastel colours such as pinks, blues, greens and yellows.

I noticed also, that under both keywords I had put in, there were a lot of pinks and purples that was included within the palettes. I liked the blues also that were used; the tones of the blues were more of an aqua theme to them; quite bright and subtle. Personally, I didn’t see many rich colours like deep reds and browns. By looking at the colour palettes I can see what colours would compliment if I was to use more than one colour, and what colours would not mix well at all regardless if it was one colour or mixed with a variety.

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